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BRANDING CONCEPT
FiNN'S NATURE BARS

CLIENT: FINN'S Co
ROLE: ART DIRECTOR, DESIGNER
Finn’s Nature Bar is a packaging concept inspired by the visual language of hiking, trail markers, and outdoor exploration. The identity combines custom typography, geometric pattern, illustration, and bold color to create a system that feels adventurous and crafted, while still standing out clearly on shelf. The result is a playful, premium take on the everyday snack bar.
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